Avoma and Gong were the only two conversation intelligence tools named in 5 of the 6 buyer questions we put to ChatGPT and Gemini, a tie at the top no other product matched. We ran the check on 2026-08-04: six ways a buyer might ask for the best tool in this category, each assistant running one live web search per question, with every product named and every source domain recorded. Each of the six questions returned exactly 8 names.
Behind the two leaders sat a clear second tier: Fireflies, Grain, Jiminny and Observe.AI were each named in 4 of the 6 answers. After that the field scattered. Of the 22 different product names that surfaced across the six questions, 12 appeared in only a single answer, so more than half the names were one-time mentions rather than repeatable recommendations.
The shortlist changed with the question
The six questions did not return one stable list, they returned six overlapping ones. The plain "best conversation intelligence software" query named 8 tools, and two of them, Calabrio and Fireflies.ai, appeared in that phrasing and nowhere else across the other five questions. Ask the plainest version and you already get two names a buyer would never see if they worded it slightly differently.
The "best free" and "most affordable" questions were nearly the same answer wearing two labels. They shared 7 of their 8 named products: Avoma, Fireflies, Grain, Clari, Jiminny, Observe.AI and Chorus by ZoomInfo. The only difference was one swap. "Best free" added PitchMonster, which appeared in that single question and nowhere else, while "most affordable" added Gong, a tool better known as a high-end option than a cheap one.
The "for small teams" question returned 8 names too, four of them exclusive to it: Granola, Clari Copilot, EchoIQ and a bare "Chorus" label each appeared only when team size was part of the question. The biggest swing came from "what conversation intelligence software should I use." Five of that question's 8 names were unique to it: Allego, Salesloft, Mindtickle, Otter.ai and AssemblyAI showed up there and in none of the other five, with only Gong carrying over. A buyer asking in the first person got pointed at a nearly separate set of tools.
By contrast, the "most affordable" and "recommendations" questions added no exclusive names at all. Every one of the 8 products each of those returned also appeared in another question, so those two phrasings recycled the field rather than expanding it. The takeaway for a vendor is blunt: which question a buyer types decides whether you make the list, and 12 of the 22 tools here lived or died on a single phrasing.
Where the answers came from
Two domains were cited in all 6 answers, and neither was a review site: learn.g2.com, G2's editorial blog, and salesforce.com, whose roundup content also appeared in every question. G2 actually fed answers in two forms, its Learning Hub blog in 6 of 6 and its review directory g2.com in 5 of 6, so G2 in some shape was behind nearly every answer. Capterra, the other big review directory, did not appear once.
Community threads were present but not dominant: reddit.com was cited in 3 of the 6 answers, always next to the blog and directory pages rather than carrying an answer on its own. Quora never appeared. The remaining sources were roundup and vendor pages, with thectoclub.com in 3 answers and monday.com in 1.
Here is the part that matters most if you sell in this category. Avoma's own domain, avoma.com, was among the most-cited sources at 5 of 6 answers, and Avoma was also one of the two most-named products at 5 of 6. The vendor whose own marketing pages the assistants read most often was also the vendor they recommended most often.
AssemblyAI and Mindtickle are the honest counter-example. assemblyai.com and mindtickle.com each fed 5 of the 6 answers, as many as avoma.com did, yet AssemblyAI and Mindtickle were each named in only 1 answer. Their pages were read constantly and still barely produced their own name, while Avoma's pages were read just as often and put Avoma at the top. Being the source is necessary, but the page has to actually place your name inside the recommendation.
Five more vendor domains were read and got nothing for it: cresta.com, getmaxiq.com, oliv.ai, outreach.ai and tldv.io each fed 1 answer, and none of those five brands was named in any of the six. Their own content helped the assistants name their competitors.
What it takes to get named here
The clear lesson is that the source list, not brand size, decides who gets named. Being present in the pages these assistants actually read is the whole game, and in this run that meant a short, specific set: G2's blog and directory (cited in 6 and 5 of the answers), Salesforce's roundup content (6 answers), thectoclub.com (3 answers) and the Reddit threads (3 answers). A tool cited nowhere in those pages was not named, regardless of how big it is.
For a marketing team in this category the move is narrow: get your product into those specific roundups and threads, and make sure the page names you rather than only linking you. Avoma shows the ceiling of that play, its domain in 5 of 6 source sets and its name in 5 of 6 answers. The vendors who published content that named only their rivals show the floor: five domains read, zero mentions earned.
The full list, counted
These are the top products by how many of the six answers named them. We are showing the names exactly as ChatGPT and Gemini returned them, which is why the same brand can sit on more than one row.
| Product | Named in | Share |
|---|---|---|
| Avoma | 5 of 6 | 83% |
| Gong | 5 of 6 | 83% |
| Fireflies | 4 of 6 | 67% |
| Grain | 4 of 6 | 67% |
| Jiminny | 4 of 6 | 67% |
| Observe.AI | 4 of 6 | 67% |
| Chorus by ZoomInfo | 3 of 6 | 50% |
| Clari | 3 of 6 | 50% |
| Chorus.ai | 2 of 6 | 33% |
| Fathom | 2 of 6 | 33% |
The split labels are not cosmetic. Chorus was returned under three separate names, Chorus by ZoomInfo (3), Chorus.ai (2) and a bare Chorus (1), so no single row shows how often the assistants meant that one product. Fireflies was split across Fireflies (4) and Fireflies.ai (1), and Clari across Clari (3) and Clari Copilot (1). We are leaving them as returned rather than adding the counts together, because the merged total is not a number this measurement recorded.
Where Glotier fits
Glotier does not sell conversation intelligence software, and we are absent from all six of these answers, which is exactly right. We would not want an assistant naming us for a category we are not in. We ran this measurement because it is the same thing we do for a customer's own category: put the buyer questions to the assistants, record who gets named and which pages fed each answer, then show you where you stand and which sources you are missing from. If you sell in this space, your own name is measurable the same way Avoma's and Gong's were here. The check is free, takes about a minute and needs no account.