Demio was named in 5 of the 6 answers we collected, more than any other webinar tool, when we asked ChatGPT and Gemini the questions buyers actually type before choosing webinar software. Crowdcast came second at 4 of 6. Only those two were named in more than half the answers.
On 3 August 2026 we put six buyer questions to ChatGPT and Gemini, one live web search each: "best webinar software", "best webinar software for small teams", "what webinar software should I use", "best free webinar software", "most affordable webinar software", and "webinar software recommendations". We logged every product named and every source domain the assistants pulled from. 19 distinct products came up across the six answers, but the top was steady: Demio in 5 of 6 (83%) and Crowdcast in 4 of 6 (67%).
Four products tied at 3 of 6 (50%): BigMarker, GoTo Webinar, Livestorm, and Zoho Webinar. Below them, EasyWebinar and WebinarNinja were each named in 2 of 6 (33%). The other 11 products were named in exactly 1 of 6 (17%) each, and that is the part worth reading closely: more than half the names on the board came from a single phrasing of the question.
The shortlist changed with almost every word
The consensus core is three names. "what webinar software should I use" returned the shortest list of all, just 3 products: Demio, BigMarker, and Crowdcast. Those same three also anchor the plain "best webinar software" answer. If there is a safe set the assistants agree on regardless of framing, it is those three.
Everything past that core moved with the wording. The bare "best webinar software" answer listed 7 products and was the only place Webex and Zoho Meeting appeared, each 1 of 6. Add "for small teams" and two names entered that showed up nowhere else, ClickMeeting and WebinarGeek, alongside EasyWebinar.
"best free webinar software" broke hardest from the rest. Its 5 names were Google Meet, Zoho Webinar, GoTo Webinar, LiveWebinar, and Livestorm, and two of those, Google Meet and LiveWebinar, appeared in no other answer. More striking, Demio, the overall leader at 5 of 6, was absent from the free answer entirely, and so was Crowdcast. Ask for free and the front-runner disappears.
"most affordable webinar software" told a third story. Its 5 names were Crowdcast, Zoho Webinar, WebinarNinja, Demio, and Zoom, with Zoom appearing only here, 1 of 6. Demio returned for "affordable" after vanishing from "free", so the two budget phrasings did not hand back the same list.
"webinar software recommendations" was the most open-ended phrasing and returned the widest single list, 8 products. It surfaced four names that appeared nowhere else: ON24, WebinarJam, Whova, and Zoom Webinars, each 1 of 6.
Put together, 11 of the 19 products named rode in on one phrasing only. A buyer who types "free" and a buyer who types "affordable" are handed different shortlists, and both differ from the plain "best" list. There is no single answer to "which webinar software does AI recommend"; there are six, and they only partly overlap.
The source map: Reddit in every answer, G2 barely
Fifteen source domains sat behind the six answers, and community threads led. Reddit was cited in all 6 of 6 answers (100%). Quora was cited in 5 of 6 (83%). Between them, the two community sites appeared behind every question we asked.
Independent roundups were the next layer. ventureharbour.com was cited in 5 of 6 answers (83%), getvoip.com in 5 of 6 (83%), and zapier.com in 4 of 6 (67%). Those three roundup pages plus the two community sites did most of the sourcing work across the whole measurement.
Here is the insight for anyone selling in this category: vendor-owned domains fed the answers too, and when they did, that vendor got named. zoho.com was cited in 3 of 6 answers and Zoho Webinar was named in 3 of 6. webinarninja.com and easywebinar.com were each cited in 2 of 6, and WebinarNinja and EasyWebinar were named in 2 of 6. goto.com and livewebinar.com were each cited once, and GoTo Webinar and LiveWebinar were both named. Your own comparison page can be the source an assistant quotes to recommend you.
One counter-example keeps it honest: getwebinarkit.com was cited once, yet WebinarKit was not among the 19 products named. Being pulled in as a source improves your odds of being named, it does not guarantee it.
The review directories were nearly absent. G2 appeared, but only just, g2.com once and learn.g2.com once, 1 of 6 each and behind two different questions. Capterra did not appear at all, in any of the six answers. For a category where buyers are often told to "check G2", the assistants leaned on Reddit, Quora, and independent roundups instead. youtube.com, at 2 of 6, was cited more often than either G2 address.
What a webinar vendor would do about this
The pattern is stable enough to act on: the source list, not market share, decides who gets named. The assistants named the products that the pages they happened to pull already mentioned. So the work is to be present, by name, in those exact pages: the Reddit and Quora threads that came up in most or all answers, and the roundups on ventureharbour.com, getvoip.com, and zapier.com that were cited 4 to 5 times each.
That is a short, nameable to-do list, not a vague "do more SEO". If your product is missing from the ventureharbour.com and getvoip.com roundups that fed 5 of 6 answers, the gap is measurable, and so is closing it. And because a vendor's own domain got its product named six separate times in this data, your own comparison content counts as one of those sources you control.
Where Glotier fits, and where it does not
We build Glotier, and Glotier does not sell webinar software, so we are correctly absent from all six of these answers. This page is not us fishing for a mention.
The measurement above is exactly what Glotier does for a customer's own category. We ran six real buyer questions through ChatGPT and Gemini, counted who got named out of six, and traced every answer back to the domains behind it. Point that same process at "webinar software" with your product in the running and you can see, in plain numbers, whether the assistants name you, on which phrasings they do or do not, and which pages you would need to appear on to change the result.
The check is free, needs no account, and takes about a minute. If you sell in this category, it is the fastest way to find out what ChatGPT and Gemini say when a buyer asks.
The full list, counted
| Product | Named in | Share |
|---|---|---|
| Demio | 5 of 6 | 83% |
| Crowdcast | 4 of 6 | 67% |
| BigMarker | 3 of 6 | 50% |
| GoTo Webinar | 3 of 6 | 50% |
| Livestorm | 3 of 6 | 50% |
| Zoho Webinar | 3 of 6 | 50% |
| EasyWebinar | 2 of 6 | 33% |
| WebinarNinja | 2 of 6 | 33% |
| Zoom | 1 of 6 | 17% |
| Zoom Webinars | 1 of 6 | 17% |
We keep one brand's two labels as separate rows rather than adding them up. "Zoom" (1 of 6) and "Zoom Webinars" (1 of 6) are the same vendor under two names the assistants used, and we do not merge them into a 2 of 6, because the data never showed a 2. Zoho appears under two different products in the same way, Zoho Webinar (3 of 6) and Zoho Meeting (1 of 6), which we also keep apart. For the record, the 11 products named once each were ClickMeeting, Google Meet, LiveWebinar, ON24, Webex, WebinarGeek, WebinarJam, Whova, Zoho Meeting, Zoom, and Zoom Webinars.