Roundup · 2026

Best free SEO tools for indie hackers

Genuinely free — no trial, no card, no “free up to 3 searches then $49/mo”. Full disclosure: we make Glotier, so we put it first, but we’ll be straight about what each tool is actually for. Skip whatever you don’t need.

1

Glotier — AI Visibility Check + Site Audit

Five free no-signup tools: AI visibility check (does ChatGPT/Gemini/Mistral/Groq name you?), site audit (0-100 readiness score + fixes), meta description generator, title tag generator, and schema markup generator. All on the same dashboard so you can watch your visibility climb across channels.

Best for: Indie founders who want one place to measure AI + Google + app store + community visibility.

Open Glotier tools
2

Google Search Console

The ground truth on how Google sees your site. Free, official, and the single most important SEO tool you'll set up.

Best for: Indexing status, search performance, sitemap submission, crawl issues.

Visit Google Search Console
3

Bing Webmaster Tools

Bing's version of Search Console — and worth setting up because Bing powers parts of ChatGPT's web search and Microsoft Copilot.

Best for: Keyword research (the free tool is generous), Bing/ChatGPT-search indexing.

Visit Bing Webmaster Tools
4

Ahrefs Webmaster Tools

Free for verified site owners. Site audit, backlink profile, and rank tracking — the same data that costs $129/mo on a normal Ahrefs plan, restricted to your own properties.

Best for: Site-level audits, backlink monitoring, broken-link checks.

Visit Ahrefs Webmaster Tools
5

Google PageSpeed Insights

Real Core Web Vitals data + Lighthouse audit. Free, fast, and what Google itself uses to rate page experience.

Best for: Core Web Vitals, mobile usability, render performance.

Visit Google PageSpeed Insights
6

Schema.org Validator

Official Schema.org tool to validate your JSON-LD. Pair it with our schema generator to ship structured data Google and AI assistants understand.

Best for: Validating JSON-LD before you ship it.

Visit Schema.org Validator

Want all of this in one dashboard?

Glotier measures your visibility across AI search, Google, the App Store and indie communities — free to start.