Roundup · 2026

Best App Store Optimization (ASO) tools

The App Store and Play Store still drive most mobile installs — and where you rank for the right keywords is most of the game. Here’s an honest look at the tools that actually help, from the free indie option to the enterprise suites.

1

Glotier

Free

Tracks where your app ranks in App Store search for each of your keywords (via Apple's free iTunes Search API), surfaces the apps ranking above you, and folds App Store visibility into a single climbing score alongside AI search, Google and community mentions.

Best for: Indie game and app founders who want app store rank tracking without paying $59/mo for a dashboard they'll only check weekly.

2

AppFollow

$59/mo

Mature ASO + review monitoring platform used by larger studios. Deep keyword tracking, competitor analysis, review reply workflow, and ad performance integration.

Best for: Mobile teams shipping multiple apps, with a budget for tooling.

Visit AppFollow
3

Sensor Tower

Custom (enterprise)

Industry-grade market intelligence: downloads, revenue estimates, competitor benchmarks across thousands of apps. Enterprise pricing.

Best for: Publishers, VCs and large studios doing competitive intelligence.

Visit Sensor Tower
4

Mobile Action

$69/mo

ASO platform with keyword tracking, conversion benchmarks and Apple Search Ads / Google Ads optimization tools.

Best for: Performance marketers running paid ASA campaigns.

Visit Mobile Action
5

App Radar

$69/mo

ASO platform with AI-powered keyword suggestions and creative testing. Used by smaller publishers.

Best for: Indie publishers ready to graduate from spreadsheets.

Visit App Radar

Want one dashboard for App Store rank, AI search, Google and indie communities? Glotier’s free tier does all four.